RIS Rubber
What are all the properties of rubber? I initially failed to answer that, but through this animation, all of these properties were transformed into a dynamic story, only mentioning the word ‘rubber’ at the very end of the animation.
What are all the properties of rubber? I initially failed to answer that, but through this animation, all of these properties were transformed into a dynamic story, only mentioning the word ‘rubber’ at the very end of the animation.
The ball
The story simply started with a ball, a basic shape that would represent both rubber and the company RIS.
Similar to a Barbapapa, the ball took on different forms, to show the characteristics of both the company and the material rubber, represented in a single element.
Graphic elements
Incorporating lightweight graphics allowed to show more than just ellipses and other geometrical shapes, while still remaining true to the main visual style.
Onetaker
To improve the overall flow of the animation, we decided to make the animation look and feel like one continuous take.
CREDITS
Client
Commissioned by
Storyboard
Illustration
Animation
Year
RIS Rubber
Devion
Diederick Geers
Diederick Geers
Diederick Geers
2019